11/26/2012 - Ipanema Technologies updates AppsWork application performance service with new WAN Optimization features

Builds on launch of game-changing service for SMBs, enhancing all-in one service that provides real time application visibility and dynamic bandwidth control

Waltham, Mass., Nov. 26, 2012Ipanema Technologies, the industry leader in application performance guarantee solutions for business efficiency, today announced that it has built new functionality into its popular AppsWork™ the application performance guarantee service that enables the unserved SMB market to take full advantage of on-premise and cloud-based applications with excellent user experience. The AppsWork service, which will continue to be sold through Ingram-Micro’s Cloud, now includes new WAN optimization features, enhancing Ipanema Technologies’ all-in-one service that provides real time application visibility and dynamic bandwidth control.

Through its alliance with Ingram Micro, Inc. (NYSE: IM), the world’s largest technology distributor, AppsWork was launched in the U.S. in the spring to Ingram Micro’s entire network of system integrators, cloud service providers, MSPs and technology resellers via its Ingram Micro Cloud Marketplace (www.ingrammicrocloud.com).

Since its launch in April, Ipanema Technologies and Ingram Micro have seen growing interest in the new service from users in a broad range of markets, including those in education, legal, architecture, financial services and healthcare organizations. AppsWork enables these and other users to guarantee application performance using the WAN and address concerns about the end-user experience, reliability and costs associated with on-premise and cloud-based business applications. For a few dollars per user per month, businesses are now able to take full advantage of any application.

Beginning this fall, Ipanema Technologies is also building on this initial interest in AppsWork by making it available to customers in the U.K., through Ingram Micro EMEA.


New Features

The latest version of AppsWork will allow users to accelerate traffic over the WAN while still guaranteeing critical application performance – a feature that SMBs are likely to activate on certain sites where large files are exchanged using specific protocols. The WAN optimization feature mitigates the impact of delay for “chatty” applications like Common Internet File System and Windows File Transfer. The main benefits are increased available bandwidth and reduced application transfer time, and as a result, a significantly enhanced user experience.

“Our recent research, ‘Killer Apps 2012’, showed us that applications were experiencing significant performance problems and lake of visibility on which applications is used and for which performance,” said Rogier van der Wal, Vice President Cloud Services, Ipanema Technologies. “AppsWork stands apart from other solutions as an easy-to-use service that empowers small and medium sized businesses to get the most out of what on-premise and cloud apps offer, without having to worry about application performance.  In an incredibly fast-paced technology industry, Ipanema is responding to user feedback by continuing to innovate, update and upgrade our advanced solutions, such as AppsWork, to ensure our customers continue to achieve their business objectives.”

“The added WAN optimization functionality in Ipanema’s new AppsWork technology helps to address the network application performance priorities of SMBs across a broad range of markets in the U.S.,” said Renée Bergeron, Vice President, Managed Services and Cloud Computing, Ingram Micro North America. “As the leading distributor of choice for SMB-focused channel partners, we’re looking forward to building on our relationship with Ipanema in 2013, and helping our mutual channel partners meet the business efficiency needs of today’s SMB customers head on.”

AppsWork leverages a local appliance together with cloud-based services based on the industry leading cloud platform while scalable hosting is provided in compliancy with SAS 70.


About Ipanema Technologies

Ipanema provides enterprises with a direct connection between application performance and their business requirements. With Ipanema Technologies, enterprises automatically understand which applications use the network and deliver guaranteed performance to each user. Enterprises can support their strategic IT transformations (like cloud computing and Unified Communications) and control Internet growth while reducing their IT expenses. Ipanema’s customers range from mid-sized companies to enterprises with 1,000s of sites. For Enterprises, Ipanema is available as a Product through an international network of Certified Channel Partners, and as a Service through Managed Service Providers and Telecom Operators' Managed Services. For SMBs, Ipanema is available as a Service through Ipanema's AppsWork™ Authorized Partners network.

Ipanema is a member of the Channel Transformation Alliance, a pan-European channel initiative, driven by Ingram Micro, Inc. to help resellers assess, quantify, and respond to both the threats and the opportunities arising from the emergence of IT-as-a-Service models. 

Press Contact:
Wendie Larkin
Emanate PR


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